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By Pica9 on September 01, 2022

The Brand-to-Local Marketing Playbook for 2022

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By Pica9
on September 01, 2022

What is Brand-to-Local Marketing? Brand-to-local marketing is an emerging discipline in multi-location enterprises, in which brand-approved marketing ...

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By Pica9
on August 22, 2022

  The most successful distributed brand managers know that local marketing is a necessary part of a national and global marketing strategy, as consume...

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By Pica9
on July 28, 2022

Major franchises including Dunkin' Donuts, 7-Eleven and Supercuts still reign as some of the world's fastest-growing franchises. How did they get ther...

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By Kevin Groome
on July 08, 2022

If I had to name one type of job that has a tendency to get on the nerves of studio professionals, I’d put my money on the last minute advertising res...

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By Pica9
on June 23, 2022

Does brand consistency in the distributed environment really matter?

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By Pica9
on June 20, 2022

Join Emily George, Senior Client Coordinator of Franchise Business Review, in "The Creative Operations Podcast", as she shares her experience in the e...

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