What is Brand-to-Local Marketing? Brand-to-local marketing is an emerging discipline in multi-location enterprises, in which brand-approved marketing ...
The most successful distributed brand managers know that local marketing is a necessary part of a national and global marketing strategy, as consume...
Major franchises including Dunkin' Donuts, 7-Eleven and Supercuts still reign as some of the world's fastest-growing franchises. How did they get ther...
If I had to name one type of job that has a tendency to get on the nerves of studio professionals, I’d put my money on the last minute advertising res...
Join Emily George, Senior Client Coordinator of Franchise Business Review, in "The Creative Operations Podcast", as she shares her experience in the e...
