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By Pica9 on January 15, 2020

5 Tips to Create a Better Bank Marketing Plan in 2020

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By Pica9
on January 15, 2020

In an effort to market to better to millennials, Capital One recently launched a string of banking cafes. Anyone, regardless of bank affiliation, can ...

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By Pica9
on November 19, 2019

At the start of 2019, there were 6,161 Taco Bell franchises in the U.S., up from 4,259 in 2009. That's an additional 1,902 franchise locations in just...

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By Pica9
on August 22, 2019

  The most successful distributed brand managers know that local marketing is a necessary part of a national and global marketing strategy, as consume...

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By Pica9
on August 01, 2019

The most successful multinational banks make the same mistakes over and over.

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By Pica9
on July 26, 2019

Test automation is a means of testing software, by using software other than the software being tested, to automate repetitive tasks in a formalized p...

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By Pica9
on July 02, 2019

As a brand manager, you face an enormous amount of pressure. A recent study found that brand management keeps over 25% of business executives up at ni...

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By Pica9
on June 27, 2019

So, you purchased a new marketing resource management solution. Now what?

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By Pica9
on June 25, 2019

For distributed marketing managers struggling to balance reporting, oversight, and creative delivery, marketing resource management (MRM) software can...

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