--- title: Local Marketing Blog for Brands | CampaignDrive | Digital Asset Management description: Digital Asset Management | Everything local marketing for major brands. Pica9's local marketing blog has exclusive content to help control distributed marketing and drive local sales. --- [Blog](https://www.pica9.com/blog) [ Categories ](https://www.pica9.com/blog/tag/digital-asset-management/page/1#) **Browse All Categories** - [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) - [Brand Management](https://www.pica9.com/blog/topic/brand-management) - [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) - [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) - [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) - [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) - [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips) - [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) - [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing) - [Brand Templating](https://www.pica9.com/blog/topic/brand-templating) - [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast) - [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) - [Press Release](https://www.pica9.com/blog/topic/press-release) - [User Adoption](https://www.pica9.com/blog/topic/user-adoption) - [Modular Content](https://www.pica9.com/blog/topic/modular-content) - [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools) - [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises) - [Franchise marketing automation](https://www.pica9.com/blog/topic/franchise-marketing-automation) - [Information Security](https://www.pica9.com/blog/topic/information-security) - [Marketing Automation Tools](https://www.pica9.com/blog/topic/marketing-automation-tools) - [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance) - [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises) - [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance) - [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards) - [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies) - [Franchise Operational Efficiency](https://www.pica9.com/blog/topic/franchise-operational-efficiency) - [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement) - [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises) - [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets) - [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises) - [brand compliance](https://www.pica9.com/blog/topic/brand-compliance) - [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners) - [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai) - [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software) - [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing) - [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing) ![Picture of Kevin Groome](https://www.pica9.com/hubfs/kevin.jpg) By [Kevin Groome](https://www.pica9.com/blog/author/kevin-groome) on March 18, 2025 [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## CampaignDrive Case Study: Scaling Brand Management in a Rapidly Expanding Healthcare System [Read More](https://www.pica9.com/blog/campaigndrive-case-study-scaling-brand-management-in-a-rapidly-expanding-healthcare-system) [![](https://www.pica9.com/hubfs/Healthcare%20Case%20Study.png) Read More ](https://www.pica9.com/blog/campaigndrive-case-study-scaling-brand-management-in-a-rapidly-expanding-healthcare-system) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [CampaignDrive Case Study: Scaling Brand Management in a Rapidly Expanding Healthcare System](https://www.pica9.com/blog/campaigndrive-case-study-scaling-brand-management-in-a-rapidly-expanding-healthcare-system) ![Picture of Kevin Groome](https://www.pica9.com/hubfs/kevin.jpg) By [Kevin Groome](https://www.pica9.com/blog/author/kevin-groome) on March 18, 2025 Introduction In the evolving landscape of healthcare, growth is often a marker of success. Expanding networks of hospitals, clinics, and specialized c... [Read More](https://www.pica9.com/blog/campaigndrive-case-study-scaling-brand-management-in-a-rapidly-expanding-healthcare-system) [![](https://www.pica9.com/hubfs/Blog/campaigndrive-consistent-marketing-1.jpg) Read More ](https://www.pica9.com/blog/marketing-asset-portal) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [Is Your Marketing Asset Portal Working For Your Brand?](https://www.pica9.com/blog/marketing-asset-portal) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on December 16, 2024 What is a Marketing Asset Portal? You’ve made the investment, uploaded your assets, and onboarded your users. Now what? A marketing asset portal is a ... [Read More](https://www.pica9.com/blog/marketing-asset-portal) [![](https://www.pica9.com/hubfs/How%20Brands%20Can%20Produce%20More%20Engaging%20Content.jpg) Read More ](https://www.pica9.com/blog/keep-marketing-resources-organized) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [5 Ways to Keep Marketing Resources Organized and Updated](https://www.pica9.com/blog/keep-marketing-resources-organized) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on September 03, 2024 In today's market of globalization and eCommerce, customers are used to getting what they want when they want it. Brands all around the world have cau... [Read More](https://www.pica9.com/blog/keep-marketing-resources-organized) [![](https://www.pica9.com/hubfs/Stock%20images/Employee's%20having%20a%20business%20meeting%20in%20a%20conference%20room.jpeg) Read More ](https://www.pica9.com/blog/best-digital-asset-management-vendors) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [The 5 Best Digital Asset Management Vendors for Enterprise Brands [Updated 2024]](https://www.pica9.com/blog/best-digital-asset-management-vendors) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on February 01, 2024 When your brand's digital assets are poorly managed, wasted time, money, and effort can put a serious strain on any marketing team's budget. Unfortuna... [Read More](https://www.pica9.com/blog/best-digital-asset-management-vendors) [![](https://www.pica9.com/hubfs/Untitled%20design%20%289%29.png) Read More ](https://www.pica9.com/blog/3-signs-that-your-company-could-benefit-from-a-dam-solution) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [Unlocking Marketing Efficiency: 3 Clear Signals Your Company Needs a Powerful DAM Solution](https://www.pica9.com/blog/3-signs-that-your-company-could-benefit-from-a-dam-solution) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on July 31, 2023 From content management to brand consistency, there are several pain points that could be addressed with a Digital Asset Management system. [Read More](https://www.pica9.com/blog/3-signs-that-your-company-could-benefit-from-a-dam-solution) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/bigstock-Get-Everyone-On-The-Team-On-Th-118448255_600x.jpg) Read More ](https://www.pica9.com/blog/transition-between-dams-a-tale-of-2-dams) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [Transition Between DAMs: A Tale of 2 DAMs](https://www.pica9.com/blog/transition-between-dams-a-tale-of-2-dams) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on June 16, 2023 In today's rapidly evolving digital landscape, it's not uncommon for Digital Asset Management (DAM) systems to become outdated or present challenges d... [Read More](https://www.pica9.com/blog/transition-between-dams-a-tale-of-2-dams) [![](https://www.pica9.com/hubfs/Stock%20images/Image%20of%20a%20succesful%20casual%20business%20woman%20using%20laptop%20during%20meeting-1.jpeg) Read More ](https://www.pica9.com/blog/centralized-asset-management-keeps-local-franchises-message) [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) ## [How Centralized Asset Management Keeps Local Franchises On Message](https://www.pica9.com/blog/centralized-asset-management-keeps-local-franchises-message) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on February 01, 2023 As a brand manager for a franchise brand, your job is to ensure a consistent customer experience across all of your locations. Your customers expect t... [Read More](https://www.pica9.com/blog/centralized-asset-management-keeps-local-franchises-message) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/bigstock-Young-team-working-with-market-189083755_600x.jpg) Read More ](https://www.pica9.com/blog/7-reasons-distributed-brand-needs-digital-asset-management-software) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [7 Reasons Why Distributed Brand Resource Management Matters](https://www.pica9.com/blog/7-reasons-distributed-brand-needs-digital-asset-management-software) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on November 02, 2022 As brands adopt more methods of marketing, their digital collateral is expanding at a rapid rate. If your organization is “average,” the amount of dig... [Read More](https://www.pica9.com/blog/7-reasons-distributed-brand-needs-digital-asset-management-software) [All posts](https://www.pica9.com/blog/all) [Next](https://www.pica9.com/blog/tag/digital-asset-management/page/2) ##### Get updates Subscribe to our Blog to receive insights in your inbox. ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/1072593219/?value=0&guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=1097986&fmt=gif)