---
title: Local Marketing Blog for Brands | CampaignDrive (20)
description: Everything local marketing for major brands. Pica9's local marketing blog has exclusive content to help control distributed marketing and drive local sales. (20)
---

[Blog](https://www.pica9.com/blog) » Latest Articles

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- [Local Marketing](https://www.pica9.com/blog/topic/local-marketing)
- [Brand Management](https://www.pica9.com/blog/topic/brand-management)
- [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management)
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- [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing)
- [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency)
- [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips)
- [Brand Equity](https://www.pica9.com/blog/topic/brand-equity)
- [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing)
- [Brand Templating](https://www.pica9.com/blog/topic/brand-templating)
- [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast)
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- [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools)
- [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises)
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- [Information Security](https://www.pica9.com/blog/topic/information-security)
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- [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance)
- [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises)
- [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance)
- [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards)
- [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies)
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- [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement)
- [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises)
- [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets)
- [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises)
- [brand compliance](https://www.pica9.com/blog/topic/brand-compliance)
- [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners)
- [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai)
- [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software)
- [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing)
- [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9) on February 13, 2020

[Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency)

## 5 Common Obstacles to Building a Great Omnichannel Customer Experience

[Read More](https://www.pica9.com/blog/omnichannel-customer-experience)

[![](https://www.pica9.com/hubfs/16x9sd.jpg)

Read More 

](https://www.pica9.com/blog/omnichannel-customer-experience)

[Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency)

## [5 Common Obstacles to Building a Great Omnichannel Customer Experience](https://www.pica9.com/blog/omnichannel-customer-experience)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on February 13, 2020

 This year, the most successful multi-location brands will look for opportunities to maximize the customer experience. The fact is, in the increasingly... 

[Read More](https://www.pica9.com/blog/omnichannel-customer-experience)

[![](https://www.pica9.com/hubfs/iStock-496277144_super-1.jpg)

Read More 

](https://www.pica9.com/blog/print-marketing-materials)

[Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing)

## [5 Great Print Marketing Materials Distributed Brands Should Invest In](https://www.pica9.com/blog/print-marketing-materials)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on February 11, 2020

 For many distributed brands, print marketing is still one of the most effective marketing channels out there. In fact, according to recent reports, pr... 

[Read More](https://www.pica9.com/blog/print-marketing-materials)

[![](https://www.pica9.com/hubfs/iStock-496277144_super-1.jpg)

Read More 

](https://www.pica9.com/blog/franchise-management-solutions)

## [5 Franchise Brand Management Software Solutions to Try in 2024](https://www.pica9.com/blog/franchise-management-solutions)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on February 05, 2020

 At the start of every year, it's always a good idea to review your franchise management tech stack. According to studies, U.S. companies waste an aver... 

[Read More](https://www.pica9.com/blog/franchise-management-solutions)

[![](https://www.pica9.com/hubfs/Blog/campaigndrive_hotel_marketing_challenges.jpg)

Read More 

](https://www.pica9.com/blog/hotel-marketing-challenges)

[Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing)

## [Hotel Marketing in 2020: 5 Challenges Local Franchisees Face](https://www.pica9.com/blog/hotel-marketing-challenges)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on January 29, 2020

 The U.S. travel industry is one of the fastest-growing markets in the world. 

[Read More](https://www.pica9.com/blog/hotel-marketing-challenges)

[![](https://www.pica9.com/hubfs/A_Stock%20images/5%20Reasons%20Your%20Local%20Affiliates%27%20Marketing%20is%20Falling%20Flat%20%28And%20How%20to%20Fix%20It%29_Hero.jpg)

Read More 

](https://www.pica9.com/blog/going-local-creatively-localize-creative-improve-response-rates)

[Local Marketing](https://www.pica9.com/blog/topic/local-marketing)

## [Going Local Creatively: How to Localize Creative to Improve Response Rates](https://www.pica9.com/blog/going-local-creatively-localize-creative-improve-response-rates)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on January 16, 2020

 For any corporate marketing team, improving the customer experience (CX) is a top priority in 2018. In fact, eConsultancy called CX the "most exciting... 

[Read More](https://www.pica9.com/blog/going-local-creatively-localize-creative-improve-response-rates)

[![](https://www.pica9.com/hubfs/campaigndrive_best_creative_asset_management_system.jpg)

Read More 

](https://www.pica9.com/blog/best-creative-asset-management-system-2020)

[Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management)

## [What is the Best Creative Asset Management System in 2020? [5 Must-Have Features]](https://www.pica9.com/blog/best-creative-asset-management-system-2020)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on December 30, 2019

 Today, corporate brand managers face an incredible challenge. 

[Read More](https://www.pica9.com/blog/best-creative-asset-management-system-2020)

[![](https://www.pica9.com/hubfs/graphic-designer-split.jpg)

Read More 

](https://www.pica9.com/blog/identity-access-management)

[Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips)

## [IAM (Identity and Access Management) Made Easy](https://www.pica9.com/blog/identity-access-management)

![Picture of Kevin Groome](https://www.pica9.com/hubfs/kevin.jpg)

 By [Kevin Groome](https://www.pica9.com/blog/author/kevin-groome)  
on December 11, 2019

 Four Ways To Manage Small User Communities in Minutes Per Month. 

[Read More](https://www.pica9.com/blog/identity-access-management)

[![](https://www.pica9.com/hubfs/Stock%20images/Businessman%20at%20work%20with%20laptop%20in%20his%20office.jpeg)

Read More 

](https://www.pica9.com/blog/most-common-mishaps-to-avoid-in-local-marketing-initiatives)

[Local Marketing](https://www.pica9.com/blog/topic/local-marketing)

## [Common Field Marketing Mistakes That Distributed Brands Should Avoid](https://www.pica9.com/blog/most-common-mishaps-to-avoid-in-local-marketing-initiatives)

![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg)

 By [Pica9](https://www.pica9.com/blog/author/pica9)  
on December 01, 2019

 Creating effective field marketing initiatives can be a complicated process. At the local level, it is important to align messaging and branding with ... 

[Read More](https://www.pica9.com/blog/most-common-mishaps-to-avoid-in-local-marketing-initiatives)

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