--- title: Local Marketing Blog for Brands | CampaignDrive (18) description: Everything local marketing for major brands. Pica9's local marketing blog has exclusive content to help control distributed marketing and drive local sales. (18) --- [Blog](https://www.pica9.com/blog) » Latest Articles [ Categories ](https://www.pica9.com/blog/page/18#) **Browse All Categories** - [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) - [Brand Management](https://www.pica9.com/blog/topic/brand-management) - [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) - [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) - [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) - [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) - [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips) - [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) - [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing) - [Brand Templating](https://www.pica9.com/blog/topic/brand-templating) - [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast) - [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) - [Press Release](https://www.pica9.com/blog/topic/press-release) - [User Adoption](https://www.pica9.com/blog/topic/user-adoption) - [Modular Content](https://www.pica9.com/blog/topic/modular-content) - [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools) - [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises) - [Franchise marketing automation](https://www.pica9.com/blog/topic/franchise-marketing-automation) - [Information Security](https://www.pica9.com/blog/topic/information-security) - [Marketing Automation Tools](https://www.pica9.com/blog/topic/marketing-automation-tools) - [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance) - [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises) - [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance) - [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards) - [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies) - [Franchise Operational Efficiency](https://www.pica9.com/blog/topic/franchise-operational-efficiency) - [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement) - [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises) - [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets) - [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises) - [brand compliance](https://www.pica9.com/blog/topic/brand-compliance) - [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners) - [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai) - [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software) - [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing) - [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on December 31, 2020 [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## Accelerate Content Creation: How to Streamline Your Marketing Workflow [Read More](https://www.pica9.com/blog/accelerate-asset-creation-streamline-your-marketing-workflow) [![](https://www.pica9.com/hubfs/Stock%20images/Double%20exposure%20of%20businessman%20hand%20working%20with%20new%20modern%20computer%20and%20business%20strategy%20as%20concept-1.jpeg) Read More ](https://www.pica9.com/blog/accelerate-asset-creation-streamline-your-marketing-workflow) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [Accelerate Content Creation: How to Streamline Your Marketing Workflow](https://www.pica9.com/blog/accelerate-asset-creation-streamline-your-marketing-workflow) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on December 31, 2020 A practical, effective marketing workflow is vital to the success of a franchise. Marketing can help you reach new customers, engage existing customer... [Read More](https://www.pica9.com/blog/accelerate-asset-creation-streamline-your-marketing-workflow) [![](https://www.pica9.com/hubfs/Imported_Blog_Media/Sign_4-min.jpg) Read More ](https://www.pica9.com/blog/brand-management-misadventures-brand-marketing-fall-apart) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [Brand Management Misadventures: 6 Ways Brand Marketing Can Fall Apart](https://www.pica9.com/blog/brand-management-misadventures-brand-marketing-fall-apart) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on November 12, 2020 For distributed brand managers, these creative "assets" make you laugh – when they're not your brand – and make you cry when one of your local outlets... [Read More](https://www.pica9.com/blog/brand-management-misadventures-brand-marketing-fall-apart) [![](https://www.pica9.com/hubfs/Stock%20images/Portrait%20of%20happy%20female%20customer%20choosing%20shirt%20in%20clothing%20store.jpeg) Read More ](https://www.pica9.com/blog/why-does-brand-integrity-matter) [Brand Management](https://www.pica9.com/blog/topic/brand-management) ## [Why Does Brand Integrity Matter?](https://www.pica9.com/blog/why-does-brand-integrity-matter) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on October 25, 2020 Brand integrity is founded on the consistency of the brand through several different touch points, including marketing, public relations, and formal c... [Read More](https://www.pica9.com/blog/why-does-brand-integrity-matter) [![](https://www.pica9.com/hubfs/Stock%20images/Smiling%20business%20people%20ordering%20dinner%20from%20pretty%20waitress.jpeg) Read More ](https://www.pica9.com/blog/restaurant-franchisees-can-use-print-collateral-drive-business) [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) ## [How Restaurant Franchisees Can Use Print Marketing Collateral to Drive Local Sales](https://www.pica9.com/blog/restaurant-franchisees-can-use-print-collateral-drive-business) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on October 12, 2020 Print advertising isn’t going anywhere soon, especially not for restauranteurs. For the $799 billion restaurant industry, print marketing collateral p... [Read More](https://www.pica9.com/blog/restaurant-franchisees-can-use-print-collateral-drive-business) [![](https://www.pica9.com/hubfs/priscilla-du-preez-W3SEyZODn8U-unsplash-web.jpg) Read More ](https://www.pica9.com/blog/restaurant-digital-marketing-tools) ## [5 Restaurant Digital Marketing Tools Brand Managers Should Know About](https://www.pica9.com/blog/restaurant-digital-marketing-tools) ![Picture of Pica9](https://www.pica9.com/hubfs/Pica9/P9-Logo/P9-Icon.svg) By [Pica9](https://www.pica9.com/blog/author/pica9) on October 08, 2020 Are you a brand manager at a multi-located restaurant franchise? Here are the top restaurant marketing tools you should invest in! [Read More](https://www.pica9.com/blog/restaurant-digital-marketing-tools) [![](https://www.pica9.com/hubfs/Images/official-guide-whitepaper.jpg) Read More ](https://www.pica9.com/blog/the-in-house-agency-cometh) [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) ## [The In-House Marketing Agency Cometh](https://www.pica9.com/blog/the-in-house-agency-cometh) ![Picture of Kevin Groome](https://www.pica9.com/hubfs/kevin.jpg) By [Kevin Groome](https://www.pica9.com/blog/author/kevin-groome) on October 05, 2020 For more than a decade now, the “in-sourcing” trend in marketing and advertising has been gathering impressive steam. Clients both major and minor, ac... [Read More](https://www.pica9.com/blog/the-in-house-agency-cometh) [![](https://www.pica9.com/hubfs/graveyard.jpg) Read More ](https://www.pica9.com/blog/dam-system-zombie) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [DAM User Adoption: Is Your Digital Asset Management Solution Becoming A Zombie?](https://www.pica9.com/blog/dam-system-zombie) ![Picture of Kevin Groome](https://www.pica9.com/hubfs/kevin.jpg) By [Kevin Groome](https://www.pica9.com/blog/author/kevin-groome) on September 28, 2020 Having spent almost two decades working with great companies on big, marketing-oriented DAMs, I’ve had the chance to see great brand-management system... [Read More](https://www.pica9.com/blog/dam-system-zombie) [![](https://www.pica9.com/hubfs/Blog%20Featured%20Image%20copy%2015.jpg) Read More ](https://www.pica9.com/blog/the-benefits-of-cloud-based-digital-asset-management-) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [The Benefits of Cloud-Based Digital Asset Management](https://www.pica9.com/blog/the-benefits-of-cloud-based-digital-asset-management-) ![Picture of Parris Johnson](https://www.pica9.com/hubfs/FullSizeRender.jpg) By [Parris Johnson](https://www.pica9.com/blog/author/parris-johnson) on July 28, 2020 Cloud-based digital asset management provides companies with a secure and easy way to manage assets online. For businesses with multiple locations, di... [Read More](https://www.pica9.com/blog/the-benefits-of-cloud-based-digital-asset-management-) [Prev](https://www.pica9.com/blog/page/17) [All posts](https://www.pica9.com/blog/all) [Next](https://www.pica9.com/blog/page/19) ##### Get updates Subscribe to our Blog to receive insights in your inbox. ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/1072593219/?value=0&guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=1097986&fmt=gif)