--- title: Local Marketing Blog for Brands | CampaignDrive | Andrea Mulligan description: VP, Customer Success --- ![Andrea Mulligan](https://www.pica9.com/hubfs/andrea%20avatar.jpg) Andrea Mulligan VP, Customer Success [Blog](https://www.pica9.com/blog) [ Categories ](https://www.pica9.com/blog/author/andrea-mulligan#) **Browse All Categories** - [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) - [Brand Management](https://www.pica9.com/blog/topic/brand-management) - [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) - [Franchise Marketing](https://www.pica9.com/blog/topic/franchise-marketing) - [Distributed Marketing](https://www.pica9.com/blog/topic/distributed-marketing) - [Brand Consistency](https://www.pica9.com/blog/topic/brand-consistency) - [Marketing Pro-Tips](https://www.pica9.com/blog/topic/marketing-pro-tips) - [Brand Equity](https://www.pica9.com/blog/topic/brand-equity) - [Brand-to-Local Marketing](https://www.pica9.com/blog/topic/brand-to-local-marketing) - [Brand Templating](https://www.pica9.com/blog/topic/brand-templating) - [The Creative Operations Podcast](https://www.pica9.com/blog/topic/the-creative-operations-podcast) - [In-House Marketing](https://www.pica9.com/blog/topic/in-house-marketing) - [Press Release](https://www.pica9.com/blog/topic/press-release) - [User Adoption](https://www.pica9.com/blog/topic/user-adoption) - [Modular Content](https://www.pica9.com/blog/topic/modular-content) - [Best franchise marketing tools,](https://www.pica9.com/blog/topic/best-franchise-marketing-tools) - [Consistent Branding for Franchises](https://www.pica9.com/blog/topic/consistent-branding-for-franchises) - [Franchise marketing automation](https://www.pica9.com/blog/topic/franchise-marketing-automation) - [Information Security](https://www.pica9.com/blog/topic/information-security) - [Marketing Automation Tools](https://www.pica9.com/blog/topic/marketing-automation-tools) - [AI brand governance](https://www.pica9.com/blog/topic/ai-brand-governance) - [Email automation for franchises,](https://www.pica9.com/blog/topic/email-automation-for-franchises) - [Encourage Brand Compliance](https://www.pica9.com/blog/topic/encourage-brand-compliance) - [Establish Clear Brand Standards](https://www.pica9.com/blog/topic/establish-clear-brand-standards) - [Franchise Engagement Strategies](https://www.pica9.com/blog/topic/franchise-engagement-strategies) - [Franchise Operational Efficiency](https://www.pica9.com/blog/topic/franchise-operational-efficiency) - [Real-Time Customer Engagement](https://www.pica9.com/blog/topic/real-time-customer-engagement) - [Social media automation for franchises,](https://www.pica9.com/blog/topic/social-media-automation-for-franchises) - [Templatize Marketing Assets](https://www.pica9.com/blog/topic/templatize-marketing-assets) - [Top CRM tools for franchises,](https://www.pica9.com/blog/topic/top-crm-tools-for-franchises) - [brand compliance](https://www.pica9.com/blog/topic/brand-compliance) - [crm software for franchise owners](https://www.pica9.com/blog/topic/crm-software-for-franchise-owners) - [distributed marketing AI](https://www.pica9.com/blog/topic/distributed-marketing-ai) - [franchise marketing software](https://www.pica9.com/blog/topic/franchise-marketing-software) - [governed AI marketing](https://www.pica9.com/blog/topic/governed-ai-marketing) - [project managrment tools for marketing](https://www.pica9.com/blog/topic/project-managrment-tools-for-marketing) ![Picture of Andrea Mulligan](https://www.pica9.com/hubfs/andrea%20avatar.jpg) By [Andrea Mulligan](https://www.pica9.com/blog/author/andrea-mulligan) on January 08, 2019 [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) ## Keeping it Real, Keeping it Fresh: Ways to Drive Adoption [Read More](https://www.pica9.com/blog/keeping-it-real-keeping-it-fresh) [![](https://www.pica9.com/hubfs/16x9sd.jpg) Read More ](https://www.pica9.com/blog/keeping-it-real-keeping-it-fresh) [Local Marketing](https://www.pica9.com/blog/topic/local-marketing) ## [Keeping it Real, Keeping it Fresh: Ways to Drive Adoption](https://www.pica9.com/blog/keeping-it-real-keeping-it-fresh) ![Picture of Andrea Mulligan](https://www.pica9.com/hubfs/andrea%20avatar.jpg) By [Andrea Mulligan](https://www.pica9.com/blog/author/andrea-mulligan) on January 08, 2019 6 Techniques for Driving Adoption of Local Marketing Automation [Read More](https://www.pica9.com/blog/keeping-it-real-keeping-it-fresh) [![](https://www.pica9.com/hubfs/iStock-682144040_super-1-min.jpg) Read More ](https://www.pica9.com/blog/why-customer-success-matters) [Digital Asset Management](https://www.pica9.com/blog/topic/digital-asset-management) ## [Why Customer Success Matters](https://www.pica9.com/blog/why-customer-success-matters) ![Picture of Andrea Mulligan](https://www.pica9.com/hubfs/andrea%20avatar.jpg) By [Andrea Mulligan](https://www.pica9.com/blog/author/andrea-mulligan) on October 23, 2018 Your customer-success manager is here to make you, not just your company, successful. This article outlines best practices and most effective processe... [Read More](https://www.pica9.com/blog/why-customer-success-matters) [All posts](https://www.pica9.com/blog/all) ##### Get updates Subscribe to our Blog to receive insights in your inbox. ![](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/1072593219/?value=0&guid=ON&script=0) ![](https://dc.ads.linkedin.com/collect/?pid=1097986&fmt=gif)